New numbers are in, and they show that TikTok is a big deal for internet users in Ghana, especially students. A report from Statista shows that nearly 65 out of every 100 people using the internet are on TikTok, making it the third most popular social media app.
So why are students spending so much time on TikTok? It's simple: the app is fun, making it easy to watch videos that feel like they're made just for you. Students can watch clips about the things they love, laugh at jokes, and see what other kids their age are up to.
However, there's a downside to this seemingly harmless fun. TikTok's algorithm is designed to keep you hooked, constantly showing you videos that pique your interest. This can lead to a cycle of endless scrolling, making it difficult to prioritize other important tasks like homework or sleep. For students, this can pose a significant challenge, as hours spent on TikTok could be better utilized for studying or rest.
What's tricky about TikTok is how it learns what you like and keeps feeding you more, which can be like eating too much candy—it's great at first, but it's not that good for you in the long run.
The worry is that students might get so caught up in watching and making TikTok videos that they might not do as well in school. Or they might be less active or hang out with friends in person less often.
However, it's not all doom and gloom. TikTok can also serve as a platform for learning and self-expression. The key lies in using it judiciously. This entails recognizing the need for breaks and ensuring that TikTok doesn't encroach upon crucial activities like schoolwork or rest.
Finding the right balance is important for students in Ghana and everywhere else. That way, they can enjoy the fun parts of TikTok without letting it take over.